Examlex
Which of the following statements at the end of a sales letter would most effectively motivate the reader to take action?
Pre-tax Cost
The cost of an investment or transaction before any taxes are considered or applied.
Coupon
Yearly interest rate provided by a bond, shown as a percentage of its face value.
Market Price
The sale or purchase price of a service or asset in the current market.
After-tax Cost
The expense of an action or item after accounting for the impact of taxation.
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