When Writing a Goodwill Message, You Should

question 28

Multiple Choice

When writing a goodwill message, you should

• A) type the note so that it is easier to read.
• B) discuss resale in the closing.
• C) use a sincere tone.
• D) use the indirect organizational approach.
• E) use a form letter for efficiency.

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Definitions:

Total Cost

The complete cost of production that includes both fixed and variable costs.

Fixed Cost

Expenses that do not change in the short term, irrespective of the level of production or sales volume.

Average Total Cost

The total cost of production divided by the number of units produced, calculating the per-unit cost to produce goods or services.

Variable Cost

Costs that change in proportion to the good or service that a business produces, such as raw materials and labor.