Exhibit 8-6 A Sample of 75 Information System Managers Had an Average

question 33

Multiple Choice

Exhibit 8-6
A sample of 75 information system managers had an average hourly income of $40.75 with a standard deviation of $7.00.
-Refer to Exhibit 8-6. The 95% confidence interval for the average hourly wage of all information system managers is

• A)40.75 to 42.36
• B)39.14 to 40.75
• C)39.14 to 42.36
• D)30 to 50

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Definitions:

Snickers

A brand of chocolate bar made with nougat, peanuts, and caramel coated with milk chocolate.

Private Branding

The strategy of a retailer selling products under its own trademark or brand name rather than the brand of the manufacturer, to increase profitability and customer loyalty.

Manufacturer Branding

The process by which a manufacturer markets and sells a product under its own brand name, rather than under a retailer or other company's brand.

Generic Branding

Marketing strategy in which products are not branded and are sold without a brand name, often at lower prices.