A New Soft Drink Is Being Market Tested

question 27

Short Answer

A new soft drink is being market tested. It is estimated that 60% of consumers will like the new drink. A sample of 96 taste tested the new drink.
a.Determine the standard error of the proportion
b.What is the probability that more than 70.4% of consumers will indicate they like the drink?
c.What is the probability that more than 30% of consumers will indicate they do not like the drink?

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Definitions:

Nonverbal Communication

The process of conveying a message without the use of words, which can include gestures, facial expressions, body language, and tone of voice.

Body Language

Body language refers to the non-verbal cues communicated through facial expressions, gestures, posture, and bodily movements, which can convey feelings and intentions beyond spoken words.

Reverse Communication

A communication flow where information moves from the lower levels of a hierarchy to the upper levels, often used to gather feedback or inputs from employees.

Communication Strategy

A plan that outlines how to communicate effectively within an organization or between organizations.