Examlex
All of the following statements are correct except
Emergent Strategy
A strategy that develops over time in an organization in the absence of specific intentions, often in response to unexpected opportunities or challenges.
Unrealized Strategy
Plans or ambitions that have not been achieved or put into effect, especially in business or organizational contexts.
Brand Promises
The commitments a brand makes to its customers, suggesting the benefits and experiences they can expect from the brand's products or services.
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