Beach Surf Boards Is Making a Decision on Whether to Add

question 48

Short Answer

Beach Surf Boards is making a decision on whether to add long boards as a new product line to complement its short boards. A recent analysis determined that the average long board can be sold for $300.00 with unit variable costs of $225. Fixed costs are currently $51,000 per month but would be increased to $69,000 if long boards are added. How much is incremental profit or (loss) if long boards are added and its sales volume is expected to be 250? a. $750
B) $18,750
C) ($32,250)
D) ($50,250)

---

Definitions:

Short-Run Condition

A period in which at least one input is fixed and firms cannot fully adjust to new market conditions.

Shutting Down

A short-term decision by a firm to cease production when the market price is below variable costs, incurring losses only equal to fixed costs.

Total Revenue

The overall amount of money generated by a business from the sale of its goods or services.

Long-Run Equilibrium

A state in which supply and demand are balanced, and all firms in the industry are earning normal profits in the long term.