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Sharp Tables Produces Go Carts Designed to a Customer's Specification  Direct materials $2,200 Direct labor 28 hours at $15 per hour \begin{array}{ll}\text { Direct materials }&\$2,200\\\text { Direct labor }&28 \text { hours at } \$ 15 \text { per hour }\end{array}

question 3

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Sharp Tables produces go carts designed to a customer's specification with the customer's logo. Job 65 consists of producing 40 carts for Race Around for a new store opening. Overhead is applied on the basis of direct labor hours using a predetermined overhead rate of $18 per hour. Job 65 inc  Direct materials $2,200 Direct labor 28 hours at $15 per hour \begin{array}{ll}\text { Direct materials }&\$2,200\\\text { Direct labor }&28 \text { hours at } \$ 15 \text { per hour }\end{array}
urred the following amounts:
How much is the cost of Job 65?


Definitions:

Differentiate Marketing

Marketing strategies that highlight the unique aspects of a product or service to distinguish it from competitors in the market.

Global Marketing Strategy

The way in which a firm decides which market segments to operate in, how it will position its offerings, and to what extent products and services will be standardized or differentiated in each market.

Target Consumer Base

The specific group of customers that a company aims to reach with its products or services.

Customized Products

Goods that are modified or built according to the specific requirements or preferences of a customer.

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