Examlex
Which of the following structures is not part of the external ear?
SPIN Approach
A sales strategy that involves asking Situation, Problem, Implication, and Need-payoff questions to understand a prospect's needs and offer solutions.
Product
One of the four main elements of the marketing mix, it is a bundle of tangible and intangible attributes, including packaging, color, and brand, plus the services and even the reputation of the seller.
Strategic Question
A carefully formulated question designed to gather essential information, guide decision-making, or provoke deeper thinking related to strategic goals.
SPIN Approach
A consultative sales technique that stands for Situation, Problem, Implication, Need-payoff, focusing on asking questions to understand customer needs and offering solutions.
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