Which of the Following Conclusions Can Be Drawn from the Below

question 39

Multiple Choice

Which of the following conclusions can be drawn from the below figure using the Bass forecasting model? (Note: Bass forecasting model is given by: F_t = (p + q[Ct _{- 1} /m]) (m - Ct _{- 1})
Where m = the number of people estimated to eventually adopt the new product,
Ct _{- 1} = the number of people who have adopted the product through time t - 1,
Q = the coefficient of imitation, and
P = the coefficient of innovation.

• A)q < p
• B)q > p
• C)m < q
• D)p > m

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Definitions:

Discontinuous Innovation

Innovations that represent a significant departure from existing practices and often create new markets or transform existing ones.

Normal Routine

Typical daily activities or procedures followed by an individual or organization.

New Patterns Of Behavior

Refers to the emergent behaviors and habits of individuals or groups, especially as seen in consumer markets or societal changes.

Brand Extension

The practice of using an established brand name to introduce a new product in a different category.