A Probability Sampling Method in Which We Randomly Select One

question 38

Multiple Choice

A probability sampling method in which we randomly select one of the first k elements and then select every k ^th element thereafter is​

• A) ​stratified random sampling.
• B) ​cluster sampling.
• C) ​systematic sampling.
• D) ​convenience sampling.

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Definitions:

Target Market

The specific group of consumers at which a company aims its products and services.

Segmentation Process

The act of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups based on some type of shared characteristics.

Marketing Strategy

A firm’s target market, marketing mix, and method of obtaining a sustainable competitive advantage.

Vision

A forward-looking statement or concept that outlines what an organization aspires to achieve in the future, guiding its strategic decisions and direction.