The Term _____ Is Used to Refer to the Process

question 23

Multiple Choice

The term _____ is used to refer to the process of capturing, storing, and maintaining data.

• A) data warehousing
• B) data mining
• C) data analysis
• D) data collection

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Definitions:

Independent Variables

Variables in an experiment or study that are manipulated or changed to study their effects on dependent variables.

Marketing Actions

The specific tactics employed by companies to execute their marketing strategy, including advertising, product development, pricing, and distribution efforts.

Marketing Factors

Elements that influence and determine the viability and success of marketing strategies and activities.

Test Market

A geographic region or demographic group used to gauge the potential success of a product or service in the wider market.