Examlex
Match each statement with the correct term below.
-Split basis
100 Pounds
A weight measurement equivalent to approximately 45.36 kilograms.
BOGO
An acronym for "Buy One, Get One," a promotional sales technique where customers receive an additional item for free or at a significantly reduced price upon purchasing one at full price.
Brand Introduction
The process of launching a new brand or product line into the market, involving strategies for establishing brand identity, awareness, and customer loyalty.
Pepsi
A global brand of carbonated soft drinks known for its rivalry with Coca-Cola and wide range of flavored beverages.
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