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As the prices of goods and services decrease,the value of money
Ancillary Services
Additional services or benefits provided beyond the primary product or service, often enhancing customer experience or value.
Promotional Mix
The combination of communication tools an organization uses to convey a clear, consistent, and compelling message about its brand and products.
Buyer Confidence
The degree of optimism that consumers feel about the overall state of the economy and their personal financial situation.
Product Life Cycle
The progression of a product through stages from introduction to growth, maturity, and decline, impacting marketing and production strategies.
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