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Market power and externalities are two possible causes of market failure.
Unit Selling Price
The price at which a single unit of a product is sold to customers.
Unit Variable Cost
The cost that varies with each unit produced, including materials, labor, and other expenses directly tied to production volume.
Minimum Required Rate Of Return
This is the lowest acceptable return on an investment, determined by the investor's risk tolerance, inflation expectations, and the opportunity cost of capital.
Total Fixed Costs
The sum of all costs that do not change with the level of production or sales over a certain period, such as rent, salaries, and insurance.
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