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Figure 17-1
-Refer to Figure 17-1. If the current money supply is MS1, then
CRM
Customer Relationship Management (CRM) refers to strategies and technologies used by companies to manage and analyze customer interactions and data throughout the customer lifecycle.
ISCM
Integrated Supply Chain Management; it refers to the comprehensive coordination of end-to-end supply chain processes to optimize efficiency and value creation.
SRM
Supplier Relationship Management is the systematic approach of assessing suppliers' contributions and influence on success, determining tactics to maximize suppliers' performance, and developing the strategic approach for executing these decisions.
Supply Network
The interconnected and complex system of organizations, people, activities, information, and resources involved in moving a product or service from supplier to customer.
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