Fill in the table below with the direction of the variables that change in response to the events in the first column.
Definitions:
Eye Tracking
A technology that measures where and how long a person looks at various parts of a screen or environment, often used in market research and UI/UX design.
Predictive Modeling
The use of statistical techniques to create models that can predict future events or outcomes based on historical data.
Ethical Standards
Moral principles that govern a person's or group's behavior and practices, often applied in a professional context to ensure integrity and fairness.
Marketing Research Industry
The sector focused on gathering, analyzing, and interpreting information about markets, about consumers' needs and preferences.
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