Use the Following Information for Questions
Sloan Company, a Wholesaler

question 41

Multiple Choice

Use the following information for questions
Sloan Company, a wholesaler, budgeted the following sales for the indicated months: $\begin{array}{lrrr}&\text { June}&\text { July }&\text {Auqust }\\\text { Sales on account } & \$ 1,800,000 & \$ 1,840,000 & \$ 1,900,000 \\\text { Cash sales } & 180,000 & 200,000 & 260,000\\\text { Total sales } & \$ 1,980,000 & \$ 2,040,000 &\$ 2,160,000\\\end{array}$ All merchandise is marked up to sell at its invoice cost plus 20%.Merchandise inventories at the beginning of each month are at 30% of that month's projected cost of goods sold.
-Merchandise purchases for July are anticipated to be

• A)$1,632,000.
• B)$2,076,000.
• C)$1,700,000.
• D)$1,730,000.

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Definitions:

Resonating-Focus Approach

A marketing strategy that emphasizes creating an emotional connection with consumers by aligning brand messages with consumer values and needs.

CVP

An acronym for Customer Value Proposition, which is the value a company promises to deliver to its customers.

Features

Distinct attributes or capabilities of a product or service that are highlighted to differentiate it from competitors in the market.

Business Model Canvas (BMC)

A one-page plan that divides the business model into nine components in order to provide a more thorough overview.