The Second Rule of Generalization Is That We Should Look

question 18

Multiple Choice

The second rule of generalization is that we should look for _____ as well as _____ instances of a generalization.

• A)large; small
• B)disconfirming; confirming
• C)theoretical; practical
• D)controversial; noncontroversial
• E)real; imagined

---

Definitions:

Differential Revenue

The difference in revenue expected from two different business decisions or scenarios, often considered when evaluating options.

Variable Costs

Costs that vary in total dollar amount as the level of activity changes.

Short-Run Price

The price level of goods or services in a market that is determined over a short period, where some costs can be considered fixed.

Special Price

A discounted rate offered for a product or service outside of its standard pricing.