In the Bass Forecasting Model, the ___________ Measures the Likelihood

question 31

Multiple Choice

In the Bass forecasting model, the ___________ measures the likelihood of adoption, assuming no influence from someone who has already purchased (adopted) the product.

• A)coefficient of correlation
• B)coefficient of imitation
• C)coefficient of independence

---

Definitions:

Gender Egalitarianism

The principle or belief in equal rights and opportunities among genders.

Equal Opportunities

The principle of treating all individuals fairly and without discrimination, especially in regards to employment, education, and access to services.

Sex Roles

Social roles and behavioral expectations based on an individual's sex, often culturally defined.

Uncertainty Avoidance

A cultural dimension that describes the degree to which people in a society are uncomfortable with ambiguity and uncertainty.