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For each of the following, identify in Column 1 the category to which the account belongs, in Column 2 the normal balance for the account, in Column 3 the financial statement on which the account balance is reported, and in Column 4 the account's nature (permanent/temporary).
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Motivation
The process that initiates, guides, and maintains goal-oriented behaviors, driven by the desire to fulfill a need or achieve a goal.
Demographics
Statistical data relating to the population and particular groups within it, often used for marketing, policy-making, and research purposes.
Demographics
Information about the characteristics of a population, such as age, sex, income level, and education, which is used for research and marketing purposes.
Quantifiable Characteristic
An attribute or feature that can be measured or evaluated using numbers or metrics.
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