An Account in Which the Balance Is Carried Over from One

question 41

Multiple Choice

An account in which the balance is carried over from one accounting period to the next is called a:

• A) permanent account.
• B) nominal account.
• C) temporary account.
• D) zero account.

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Definitions:

Reference Pricing

Psychological pricing strategy common in retailing goods for which consumers have an idea of what the price “should be.”

Price Lining

A pricing strategy where products or services are grouped into different price ranges to target various consumer segments.

Retail Goods

Products that are sold to the end consumer for personal or household use.

Price Skimming

A pricing strategy where a firm charges the highest initial price that customers will pay and lowers it over time as demand at the higher price is satisfied.