Which of the Following Statements About a Balanced Scorecard Is

question 10

Multiple Choice

Which of the following statements about a balanced scorecard is true?

• A)The balanced scorecard gives managers a perspective of the organization's performance using a recurring set of criteria.
• B)The advantage of a balanced scorecard approach is that it can best be used as a single, comprehensive measure of corporate performance.
• C)The advantage of a balanced scorecard approach is that it eliminates the need for management accounting data.
• D)The advantage of a balanced scorecard approach is that it leads management to focus exclusively on critical downstream issues such as consumer demand, and away from lesser upstream issues such as design and production.

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Definitions:

Future Profits

Expected earnings of a company or project in upcoming periods, often used in valuation and investment decision making.

Worthwhile Project

A project that is considered to be of enough benefit or value to justify the resources or effort spent on it.

Brand-Name Recognition

The extent to which consumers are able to identify a brand by its attributes, which can influence their buying decisions, often a result of marketing strategies.

New Product

Describes a good or service that has recently been introduced to the market by a company.