The Term "Cash" Has Several Different Meanings

question 96

True/False

The term "cash" has several different meanings.

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Definitions:

Service Quality Standards

Benchmarks established to ensure services meet customer expectations and requirements, fostering customer satisfaction and loyalty.

Delivery Gap

A discrepancy between a company's service delivery standards and the actual service delivered, often leading to customer dissatisfaction.

Positive Word of Mouth

The spread of favorable information and recommendations about a product, service, or brand through conversations among consumers.

Empowerment Gap

The difference between what customers expect in terms of control and influence over a service, and what they perceive they actually receive.