Use the Following to Answer Questions

question 137

Multiple Choice

Use the following to answer questions:
Figure: Coffee and Tea
-(Figure: Coffee and Tea) Refer to the figure. Which of the following is NOT a possible production level?

• A) 20 million pounds of tea, 140 million pounds of coffee
• B) 120 million pounds of tea, 80 million pounds of coffee
• C) 100 million pounds of tea, 120 million pounds of coffee
• D) both a and b

Recognize the difference between various types of consumer decision-making processes.

Identify how problem recognition triggers consumer research and decision-making.

Explain the role of information search in the consumer decision-making process.

Describe the influence of low involvement and environmental cues on consumer purchasing.