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A market is contestable if:
Profit Margin
A financial metric used to evaluate the profitability of a business, calculated by dividing net income by sales.
Operating Expenses
Costs associated with the day-to-day operations of a business, such as rent, utilities, and salaries, excluding the cost of goods sold.
Cost of Goods Sold
The direct costs attributed to the production of goods sold by a business, including materials and labor.
Net Sales
The revenue a company generates from sales after deducting returns, allowances for damaged or missing goods, and discounts.
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