________ Refers to Assigning a Wide Range of Generalized (And

question 63

Multiple Choice

________ refers to assigning a wide range of generalized (and often superficial or even false) attributes to an individual on the basis of membership in a particular culture or social group.

• A) Ethnocentrism
• B) Stereotyping
• C) Protectionism
• D) Discerning
• E) Culture shock

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Definitions:

Target Markets

Segments of the consumer population that businesses aim to reach and influence through tailored marketing strategies.

Unpredictable

Lacking consistency or being difficult to forecast or anticipate due to changing variables or conditions.

Safe Choices

Decisions or options that carry minimal risk of failure or negative consequences, often selected to avoid uncertainty and potential negative outcomes.

Online

Refers to being connected to the Internet or engaging in activities or services over the Internet.