DB Computers Manufactures and Markets Personal Computers

question 7

Multiple Choice

DB Computers manufactures and markets personal computers.The company sells its products in more than thirty countries.The company has centralized the production of its CPUs.The CPUs are shipped from the central location to assembly units in various countries and personalized products are made at these units by procuring materials locally.With this strategy the company produces customized products for local markets at a low cost.This is an example of a(n) ________ strategy.

• A) integrated marketing
• B) transnational
• C) global
• D) franchising
• E) multidomestic

---

Definitions:

Piaget

A Swiss developmental psychologist best known for his theory of cognitive development that describes how children develop logical thinking over time.

Pretend Play

Imaginative play where children create scenarios and roles that mimic real life or fantastical situations.

Large Pillow

A significantly sized cushion used for support or decoration in seating or bedding.

Pony

A small horse breed with a distinctive gentle disposition and sturdy build, often used for riding and educational purposes.