Horizontal Analysis Is Also Called

question 94

Multiple Choice

Horizontal analysis is also called

• A) linear analysis.
• B) vertical analysis.
• C) trend analysis.
• D) common size analysis.

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Definitions:

Superego

The part of personality that, according to Freud, represents internalized ideals and provides standards for judgment (the conscience) and for future aspirations.

Reality Principle

An ego function to delay gratification of the id’s desires until an appropriate object and mode of satisfaction is found in the real world.

Pleasure Principle

A psychological concept suggesting individuals seek immediate gratification of needs and desires to avoid pain.

Unconscious

The part of the mind that contains thoughts, memories, and desires not within the immediate awareness of the individual.