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The two fundamental qualities of useful information are
Outgroup Members
Individuals who are perceived as not belonging to one's own group, often seen as different or separate from the in-group.
Reciprocity Norm
A social norm that dictates that individuals should return the favor or kindness that others have done for them.
Social Influence Technique
Strategies or methods used to change or influence the attitudes, behaviors, or perceptions of others through social interaction.
Foot-In-The-Door Technique
A persuasion strategy that involves getting a person to agree to a small request as a precursor to getting them to accede to a larger request.
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