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A new average cost is computed each time a purchase is made in the
Consumer Surplus
is the difference between the maximum price a consumer is willing to pay for a good or service and the actual price they pay.
Scented Candles
Candles infused with fragrance or essential oils that are used for aromatherapy or to create a pleasant atmosphere.
Marginal Utility
The added satisfaction or utility a consumer gains from consuming an additional unit of a good or service.
Consumer Surplus
The difference between what consumers are willing to pay for a good or service and what they actually pay, representing the benefit to consumers.
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