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The Purchasing Behavior of Organizations Is Easier to Understand Than

question 8

True/False

The purchasing behavior of organizations is easier to understand than the purchasing behavior of consumers because it's more clearly driven by economics and influenced less by subconscious and emotional factors.


Definitions:

Percent

A mathematical term referring to a part of a whole expressed in hundredths.

American Stores

Retail outlets or shops located in the United States that sell various goods and services.

Total Merchandise

The complete range of goods that a company has for sale or the cumulative amount of goods sold.

Shoplifted

The act of unlawfully taking goods from a store without making a purchase.

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