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Compare and Contrast the Influence of Customer Relationship Management (CRM)systems

question 36

Essay

Compare and contrast the influence of customer relationship management (CRM)systems on the marketing process with that of social commerce.


Definitions:

Taboos

Social or cultural prohibitions against certain practices, discussions, or expressions deemed unacceptable by a community.

Consumerism

The preoccupation with and inclination towards the buying of goods and services.

Ethnocentrism

The belief in the superiority of one's own ethnic group or culture, often manifesting as prejudice or bias against others.

Sapir-Whorf Thesis

A concept in linguistic anthropology suggesting that the structure of a language affects its speakers' perception and categorization of the world.

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