When You Enter a Sonicboom Store,you Won't Find Shelves of Its

question 40

Multiple Choice

When you enter a Sonicboom store,you won't find shelves of its products.Instead,it has attractive,interactive displays that help you "audition" various Sonicboom music players.The store has a soundproof room where customers can listen to music and play high-definition videos,see and hear the audio and video performance of Sonicboom products.Customers are given free monthly newsletters,with reviews of Sonicboom,and articles on latest trends in the music industry.This would be an example of ________.

• A) strategic sourcing
• B) disintermediation
• C) retail theater
• D) multichannel retailing
• E) wheel of retailing

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Definitions:

Gallbladder

A small organ situated beneath the liver, responsible for storing and concentrating bile.

Duodenum

The first section of the small intestine in most higher vertebrates, where a significant part of digestion occurs.

Bile

A digestive fluid produced by the liver, stored in the gallbladder, and secreted into the small intestine to aid in the digestion and absorption of fats.

Digestive System

The complex series of organs and glands responsible for the digestion and absorption of nutrients, as well as the elimination of waste products.