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Twin Hills Inc. is considering a proposed project. Given available information, it is currently estimated that the proposed project is risky but has a positive net present value. Which of the following factors would make the company less likely to adopt the current project?
Breadth
The range or variety of products or services offered by a company or available within a market.
Depth
The number of categories within a product line.
Product Line Expansion
Adding related products to an existing product line to cater to a broader market or capitalize on the brand's reputation.
Consumer Products
Goods produced for personal use by the general public, including a wide range of items from household goods to personal electronics.
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