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On the balance sheet, total assets must always equal total liabilities. The amount remaining is what is used to finance the firm and includes equity and long-term debt.
Correct Location
The optimal or most suitable place for a particular activity, business, or facility based on strategic, economic, or logistical considerations.
Target Market
A specific group of potential customers at whom a company directs its products and marketing efforts, based on their shared characteristics.
Marketing Plan
A comprehensive document or blueprint that outlines a company's advertising and marketing efforts for the coming period.
Marketing Mix
A combination of factors that can be controlled by a company to influence consumers to purchase its products, typically identified as product, price, place, and promotion.
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