The First Step in the Personal-Selling Process Is Uncovering Needs

question 40

True/False

The first step in the personal-selling process is uncovering needs and presenting solutions.

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Definitions:

Social-Cognitive Perspective

A psychological viewpoint that emphasizes the importance of observational learning, self-efficacy, situational influences, and cognitive processes in behavior.

Depression

A mood disorder characterized by persistent feelings of sadness, hopelessness, and a lack of interest or pleasure in daily activities.

Job Loss

The act of losing one’s employment, often leading to economic and psychological stress.

Psychological Disorder

A pattern of behavioral, cognitive, or emotional symptoms that cause distress or significantly impacts daily life, classified within a given diagnostic framework.