Examlex
Which of the following statements is CORRECT?
Promotional Strategy
The plan devised by a company to increase awareness of its products or services, encourage sales, and improve market position.
Pricing Strategy
An approach businesses use to set the prices for their products or services based on market conditions, production costs, competitor prices, and company objectives.
Distribution Strategy
The plan a business uses to make its products or services available to customers, including channels, coverage, and logistics.
Product Strategy
An action plan for managing a product throughout its lifecycle, focusing on introducing, growing, and maintaining market share.
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