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Assume that income in year 1 is 1000 and 1200 in year 2 and the individual can against his future income or lend his current income at zero cost. Graph the budget constraint. Measure consumption in year 1 along the horizontal axis and consumption in year 2 along the vertical axis.
Brand Communities
Groups of consumers who are bonded by their loyalty to a brand and engage in activities and social interactions around it.
Existing Practices
The current methods, processes, or operations adopted by businesses, institutions, or individuals as standard or conventional procedures.
Brand Strengthen
Involves increasing a brand’s equity and market position through strategies aimed at enhancing its perception and relationship with consumers.
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