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Explain what is meant by capital.
Organizational Culture
The shared values, beliefs, and norms that influence the way employees think, feel, and behave within an organization.
RFP Process
Stands for Request for Proposal process, a business practice where organizations solicit bids from potential suppliers for a specific project or purchase.
Buying Center
A group of individuals within an organization who are involved in the decision-making process of purchasing goods or services, with roles including users, influencers, deciders, buyers, and gatekeepers.
Gatekeeper
An individual or organization that has the control to provide or restrict access to something or someone, often influencing the flow of information or decision-making processes.
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