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The building should be recorded on Poin's books at:
Significance
The degree to which a result, difference, or relationship in data is not likely to occur randomly or by chance but rather is likely to be true.
Slope
The measure of the steepness or angle of a line, indicating the rate at which one variable changes with respect to another.
Sales Data
Information collected about the sales of products or services that can be analyzed to make business decisions.
Advertising Data
Information and metrics collected specifically related to advertising campaigns, including reach, impressions, clicks, conversions, etc.
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