Which of the Following Statements Is CORRECT

question 106

Multiple Choice

Which of the following statements is CORRECT?

• A) If you have a series of cash flows, each of which is positive, you can solve for I, where the solution value of I causes the PV of the cash flows to equal the cash flow at Time 0.
• B) If you have a series of cash flows, and CF0 is negative but each of the following CFs is positive, you can solve for I, but only if the sum of the undiscounted cash flows exceeds the cost.
• C) To solve for I, one must identify the value of I that causes the PV of the positive CFs to equal the absolute value of the PV of the negative CFs. This is, essentially, a trial-and-error procedure that is easy with a computer or financial calculator but quite difficult otherwise.
• D) If you solve for I and get a negative number, then you must have made a mistake.
• E) If CF0 is positive and all the other CFs are negative, then you cannot solve for I.

---

Definitions:

Personal Selling

A sales technique involving one-on-one interaction between a salesperson and a potential buyer to persuade the purchase of a product or service.

Business-To-Business

Transactions or relationships between two businesses, rather than between a company and individual consumers.

Imc

Integrated Marketing Communications, a strategic approach that coordinates different promotional tools and channels to provide a clear, consistent, and compelling message about an organization or product.

Aida Model

A marketing model that outlines the four stages a consumer goes through before making a purchase: Awareness, Interest, Desire, Action.