Examlex
The present value of an annuity is the discounted future value of cash flows made at regular intervals.
Product Line Extension
The process of adding new variations, such as sizes, colors, or features, to an existing product line to cater to different consumer preferences.
Cannibalization
The reduction in sales of a company's existing products due to the launch of its own new products.
Brand Name
The part of a brand that can be vocalized; the name under which a series of products or services is sold, distinguishing them from competitors.
Logo
A symbol, design, or graphic representation that identifies and differentiates a company, brand, or product.
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