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Based on the information below for Benson Corporation, what is the optimal capital structure?
Price Bundling
A marketing strategy that involves offering several products or services for sale as one combined product or service package at a lower price than they would be sold separately.
Single Price
A retail strategy where all items in a store or specific categories are sold at the same price point.
Price Comparison Applications
Mobile or web applications that allow users to compare prices of products across different retailers to find the best deal.
Internet
A global network of interconnected computers and servers that enables the sharing of data, resources, and communications across vast distances instantly.
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