Examlex
The going-concern assumption is also known as the continuity assumption.
Elaboration Likelihood Model
A psychological concept that outlines how individuals process persuasive information, either deeply or superficially, affecting attitude change.
Attitude Change
A shift in an individual's feelings, beliefs, or position on a topic due to various influencers, such as new information or social pressure.
Circadian Rhythm
The approximately 24-hour cycle in the physiological processes of living beings, influencing sleep-wake patterns, hormone release, and other bodily functions.
Paradoxical Sleep
Another term for REM (Rapid Eye Movement) sleep, characterized by the paradox of the brain being highly active while the body is immobilized.
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