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154. Net purchases plus freight-in determines
Unconscious Motive
A driver of behavior that operates without the individual's conscious awareness, influencing actions and decisions.
Security
A condition of being protected against threats, harm, or other malicious actions.
Personality
A combination of emotional, attitudinal, and behavioral response patterns of an individual, uniquely distinguishing them from others.
Environmental Situation
The physical, social, and psychological context in which consumer behavior occurs, influencing decision-making and purchasing activities.
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