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To help avoid the thin capitalization problem, it is advisable to make the repayment of the debt contingent upon the corporation's earnings.
Franchisor
An entity or individual that grants another party the right to conduct business under their trademark or trade name in exchange for a franchisee fee and a percentage of franchise operation sales.
Franchisee
An individual or company that is granted the license to do business under the franchisor's trademark, brand, and business model.
Capital Costs
Expenses incurred to create, purchase, or improve fixed assets such as buildings, machinery, and equipment, considered long-term investments.
Return on Marketing Investment
A measure used to evaluate the efficiency and profitability of investment in marketing, calculated by dividing the profit generated from marketing by the cost of the marketing efforts.
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