Which of the Following Is True of the Balanced Scorecard

question 75

Multiple Choice

Which of the following is true of the balanced scorecard?

• A) It ignores the financial performance of the company.
• B) It has the ability to reveal the underlying nonfinancial drivers of financial performance.
• C) It aims to improve the nonfinancial performance of the business.
• D) It focuses primarily on the short term performance of the business.

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Definitions:

Purchase

The process of purchasing products or services.

Dispose

The act of getting rid of something, typically something that is no longer useful or desired.

Psychographics

Psychographics involves the study of consumers' lifestyles, interests, attitudes, and values to understand their purchasing behavior.

Lifestyles

The aggregation of choices, behaviors, and attitudes by which individuals express their personal values, interests, and social identities.