Which of the Following Statements Describes the Customer Perspective in the Balanced

question 72

Multiple Choice

Which of the following statements describes the customer perspective in the balanced scorecard?

• A)It establishes which people should be targeted as potential customers.
• B)It evaluates the profitability of specific customers rather than the profitability of specific products or services.
• C)It evaluates how well the company is performing from the viewpoint of those people who buy and use its products or services.
• D)It evaluates which customers are not profitable and should be dropped.

---

Definitions:

International Trade Partner

A country or entity with which another country exchanges goods and services across international borders.

Currency Imbalances

Situations arising from disproportionate levels of supply and demand in different countries, leading to destabilizing fluctuations in exchange rates.

World Trade Flows

The movement or exchange of goods, services, and capital across international borders, influenced by global supply and demand dynamics.

Interdependencies

Mutual reliance between two or more entities, where each depends on the others for success or functionality.