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Debit and credit can be interpreted to mean "bad" and "good", respectively.
Points of Difference
Unique features or benefits of a product or service that set it apart from its competitors in the eyes of customers.
Advertising and Promotion
Activities aimed at increasing awareness, interest, and sales of a product or service through various communication strategies.
Positioning Strategy
A marketing strategy that aims to establish a brand or product in a certain position within the minds of target consumers relative to competitors.
Points of Difference
Unique features or benefits of a product or service that set it apart from competitors in the eyes of consumers.
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