Examlex
In purchasing an automobile,there are several variables to consider.The body style of the car (sedan,coupe,wagon,etc. )is an example of a variable.
Attribution Theory
A concept in psychology that explains how individuals infer the causes of their own and others' behavior.
Locus of Control
A psychological concept referring to the extent to which individuals believe they have control over the events affecting their lives.
Cognitive Dissonance
The mental discomfort experienced by a person who holds two or more contradictory beliefs, ideas, or values at the same time.
Primacy Effect
A cognitive bias that results in a person recalling or valuing the first pieces of information encountered more than information presented later.
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